TechnologySina News (新浪新闻)
Short Drama Platforms Move Against 'Copy-Paste' AI Faces After Viewer Backlash
刷来刷去都是同一张脸！平台决定管一管
Chinese short-drama platforms are acting to curb the spread of AI-generated characters with nearly identical facial features, after a wave of user complaints about 'creepy' uniformity. Short-video app Hongguo released a notice requiring creators to diversify character designs and warning of a crackdown on reused AI faces and homogenized content. Douyin separately launched a pre-screening tool for AI dramas to check for risks including portrait rights violations.
The view from inside
The piece frames the glut of identical AI faces as a quality-control issue harming the user experience, and presents platform self-regulation as the natural corrective.
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