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TechnologySina News (新浪新闻)

Short Drama Platforms Move Against 'Copy-Paste' AI Faces After Viewer Backlash

刷来刷去都是同一张脸!平台决定管一管

Chinese short-drama platforms are acting to curb the spread of AI-generated characters with nearly identical facial features, after a wave of user complaints about 'creepy' uniformity. Short-video app Hongguo released a notice requiring creators to diversify character designs and warning of a crackdown on reused AI faces and homogenized content. Douyin separately launched a pre-screening tool for AI dramas to check for risks including portrait rights violations.

The view from inside

The piece frames the glut of identical AI faces as a quality-control issue harming the user experience, and presents platform self-regulation as the natural corrective.

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Read the original at Sina News (新浪新闻)

Summary and analysis written by deepseek/deepseek-v4-pro from the linked original. Framing described is the source's own, not this publication's. No source text is reproduced here beyond short quotation.